Why, why, why?
The answer is a single word: skill.
Ditto with providing content in bite-size chunks à la microlearning, taking an e-learning course, watching a YouTube video, listening to a presentation or searching the Internet. Lots of what, but not much (if any) how.
“Is skill important?”
If the answer is “yes,” then think about how you can add some element of training to support skill development instead of just providing content.